This document explains how to group potential customers 'segments,' which are submarkets of people with similar characteristics, behaviors, socioeconomic status, needs, and desires.
The 2022–2027 U.S. Global Water Strategy details how USAID will work with countries to provide millions of people with access to drinking water and sustainable sanitation.
Water security, sanitation, and hygiene are critical elements of a healthy, resilient, prosperous, and secure world. This report describes USAID’s work in fiscal year 2021 toward the vision of a water-secure world.
William Musoni spends his days working as a laborer. When he’s not working, he educates communities in Rwanda’s Eastern Province on good hygiene practices, with a special focus on handwashing.
This report presents findings from the WASH Accounts in Kenya for financial years 2014/15, 2015/2016, and 2016/17 as well as the main players involved in financing WASH services. The WASH Accounts aim to track all financing for WASH sector b