It’s 4:00 p.m. on Thursday, August 31, in Stockholm, Sweden. For five days now, the halls of the Stockholm City Conference Centre have been humming with the impassioned discussions of more than 3,200 water experts, decision-makers, private sector representatives and thought leaders. They’ve gathered here from over 130 countries for World Water Week, the largest annual conference of its kind in the world. Here at the end of the week, amid hundreds of panels, presentations and plenaries, the Sustainable Water Partnership (SWP) is hoping to make a splash.